Welcome to my 2020 writing portfolio. You’ll find a mixed bag of articles here. I write mainly for B2B audiences about digital marketing and business topics, but I hate to be pigeonholed, so don’t be surprised to see different topics and B2C writing, as the year progresses. Here’s my bylined work for 2020. The current tally is 75 articles (not all of them published), plus a more than 15 ghostwritten articles and a couple of white papers.
Envato Tuts+
I joined the Tuts+ instructor team last year, which is a good fit for me given my teaching experience. My work here includes tutorials on business software and resource roundups, but there are also articles I’m proud of on diversity and gender equality:
- A New Look at Diversity in the Workplace for 2020
- 10 Benefits of Gender Equality in the Workplace (International Women’s Day 2020)
- What Is People Management? Yes, These Skills Matter in 2020
- 7+ Tips for Handling a Q & A Session in 2020
- 20+ Best Premium PowerPoint Templates to Download for 2020 Presentations
- 18+ Best Free Corporate PowerPoint Templates Company PPT Presentations 2020
- How Do You Prepare a Good Presentation in 10 Practical Steps?
- How Many Slides to Use For a 5, 10, 15+ Minute Presentation
- 15+ Free Attractive Resume CV Templates With Stylish Designs to Download 2020
- 10+ Best Free Modern Resume Templates (Download Clean CV Design Formats 2020)
- 20 Best Free Corporate Training & eLearning PowerPoint Templates for 2020
- 18 Best Free Email Signature Templates (Download HTML + PSD for 2020)
- 18 Best Free Google Doc & Microsoft Word Proposal Templates (2020 Downloads)
- How to Make a Presentation More Humorous (With 7 Top Tips from Experts)
- 15+ Best Free Simple Business Project Proposals Templates (2020 Format)
- 20 Best PowerPoint Proposal Templates for Business PPT Project Presentations 2020
- 20 Best Free Modern Resume Templates (Download Clean CV Design Formats 2020)
- How to Run Effective Virtual Meetings in 2020 (With Pro Remote/Online Tips)
- 10 Top Leadership Qualities for Entrepreneurs, Managers, and other Business Leaders
- 25+ Free Movie PowerPoint PPT Templates for Cinematic Presentations 2020
- 25 Best Free Travel & Tourism PowerPoint Presentation Templates for 2020
- 20 Best Free Corporate Training & eLearning PowerPoint Templates for 2020
- 16 Best Free Corporate PowerPoint Templates Company PPT Presentations 2020
- 10 Top Resume Tips for Experienced Older Workers (30s, 40s, 50s) in 2020
- 25 Best Free Leadership PowerPoint PPT Presentation Templates to Download 2020
- What Is an Annual Report? (With Definition & Top 2020 Business Examples)
- Attract and Hire Top Talent in 2021 (With Job Description Examples)
- How to Create an Awesome Digital Resume Online (With Expert Quotes)
- How to Start a New Career in Midlife
Taboola
For Taboola, I write about lead generation topics, especially related to content discovery.
- Online Lead Generation Marketing: A Complete Guide, Best Practices and Strategies
- Lead Generation Landing Pages that Work
- What is a Landing Page?
- How to Create High-Converting Mobile Landing Pages
- How to Drive E-commerce Sales
- The 7 Tips to Create Best Real Estate Landing Pages
- The Complete Guide to the Landing Page A/B Testing
- How to Write Landing Page Content? – Examples & Strategies
- The Best Landing Page Statistics to Guide Your Conversion Optimization Strategy
- How To Make A Passive Monthly Income In Affiliate Marketing
BBVA
- 4 ways to market your business when you can’t leave home
- Why trust matters more than ever (and what your business can do about it)
- How to open a checking account
Synovus Business Resource Center
- Why digital advertising should be part of your marketing plan
- How to make the most of a small marketing budget
- Digital marketing 101 for small business
- Branding for small business
- How to prepare your online store for holiday traffic
- How to boost leads and sales with social media advertising
- How to create a high converting business website
- How to use SEO to drive more traffic to your business website
AMEX Business Trends & Insights – NEW!
Square – NEW!
- 8 Store Layout Design Tips for Small Businesses
- 6 Employee Financial Wellness Benefits to Offer
- Tips and Techniques for Scheduling Employees
Jilt
I cover e-commerce marketing topics for Jilt.
- eCommerce SEO: How to use keywords to increase traffic and sales
- How people find eCommerce brands & what that means for strategy
- 7 tips to get your customers to forward your marketing emails
- 7 tips for a stellar eCommerce customer experience
- 15 great eCommerce education resources: videos, courses, books
- 4 advanced email list building techniques for eCommerce stores
Slickplan
I’ve been writing for Slickplan for just over a year, covering UX topics. This is a bit different from what I usually write about, but I really enjoy it.
- How to Create Adaptable and Evolving UX Strategies
- User Personas: 4 Examples That Illustrate What Makes Persona Development Effective
Get.LLC
Get.LLC covers small business topics, and this article seems particularly timely:
Interact
Website Planet
- Hiring in Tech Today: The Role of Gender and Racial Bias in 2020
- Identifying Fake News in the Time of Corona – Ultimate Guide to Avoid Panic and Indifference
- 5 Best Freelance Sites to Hire QUALITY Graphic Designers [2020]
- SkillDosti Review 2020 – Is It What It Seems?
- Uklic Review 2020 – Is It Worth Trying?
Like my writing? Contact me to see how we can work together.
If you’re interested, check out my Medium profile for articles on anti-racism and writing.
Contributions
I’ve contributed content to the following articles:
- On LinkedIn, Black anti-racist campaigners worry they’re being censored
- SEO Copywriting Tips: 23 Experts Share Their Secret to Writing Content That Ranks and Converts
- Interview with Sharon Hurley Hall | by Dr Mehmet Yildiz | ILLUMINATION | Jun, 2020
- Women In Marketing: How To Beat Career Challenges For The Money
- Best Social Media Tools: What The Top Marketers Use
- Social Media Definition: The Guide You Need To Get Results
- 24 Marketing Experts Reveal How Businesses Can Survive & Thrive During (or After) the COVID-19 Crisis
- How To Double Your Writing Productivity In 30 Minutes (+Tips from Experts)
- Work from Home: Where to Find Online Jobs & How to Get Started
- Marketing Career Advice: Women Tell You How To Triumph
- Social Media Lessons From Mom: How To Improve Your Marketing
Citations
In addition, my work has been cited in the following articles:
- The Detox, Issue #2
- Trust Signals at Checkout: Optimize Your Cart and Put Customers at Ease
- Video SEO Marketing: How to Optimize Video Content for Better Search Rankings
- 6 Easy Ways to Find the Best Freelance Experts
- Content Optimization: Fix Underperforming Content Without Tossing It Out
- Email marketing for small businesses: 5 benefits, 10 platforms & 17 best practices
- 10 Expert Tips for Marketing During a Crisis
- 11 Tips for Writing Powerful Headlines People Click to Read
- 5 Social Media Spring Cleaning Ideas
- 7 Inbound Lead Conversion Strategies to Use Now
- How to Begin Now Building Your Remote Work Escape | by Dave Smurthwaite | MindTrip
- 11 Effective Tips on Blogging for Beginners in 2020
- Turn Leads to Sales – 31 Hot Tips for Turning Marketing Leads into Closed Sales
- How to build your freelance writing portfolio as a newbie (+12 examples)
- Fake news sur le Covid-19 – LES CHRONIQUES MORTES OU VIVES
Updated Articles
Here are a couple of articles that have recently been re-released:
- What to Do When Customers Drag Their Feet on Invoicing
- 3 Critical Mistakes That Prevent SMBs From Growing
Previous Writing Work
Check out my previous work:
- 2019 writing portfolio
- 2018 writing portfolio
- 2017 writing portfolio – Q1, Q2, Q3-4
Quora Answers
After a long hiatus, I’ve been answering a few Quora questions, including:
- What’s it like to be a freelancer?
- How can I become a professional blogger?
- I want to be a writer – where should I start?
- How can I become an online freelance writer?
Last update: December 2020
